If you’re a business, you need social media accounts. Everyone today has them, and it’s important to be able to connect to customers. But managing a Twitter, Facebook, Instagram, etc. can be overwhelming. So here are the top social media management tools, so you can easily post to all social media accounts. With these tools, you can also keep track of when you post and how many people you reach.
1. Sprout Social — Easy to Use
Sprout Social allows you to post across platforms, which is great. It is easy to navigate, and you can learn to manage your platforms quickly. Currently Sprout supports Facebook, RSS, LinkedIn, and Twitter. You can connect to Google Analytics for a bit more money. Sprout doesn’t offer a free option, but you get a lot for what you pay for.
2. Hootsuite — Most Well Known
Hoosuite is one of the most well-known and popular social media management tools. Hootsuite is connected to 25 social networks. It allows you the manage all of them, create posts for all of them, and it gives you analytics for all of them. The platform can be a bit overwhelming at first, but when you get the hang of it, Hootsuite is almost unbeatable. You can get it for free, or pick out a paid plan.
3. Buffer — Clean Interface
Buffer is known for having a clean layout, and being easy to use. It connects multiple social media platforms: Facebook, LinkedIn, Twitter, Google+, and Pinterest. There are metrics to measure how many people engage with your posts; it basically tells you how well your accounts are doing. You can use Buffer for free with an individual plan, or choose a paid plan. There’s also a free trial, so you can decide if this social media management tool is right for you.
There are plenty of social media management tools out there, but these three are the best. They make posting and connecting with your audience easier than ever.