The rise of mobile e-commerce
Mobile e-commerce is electronic commerce transactions done by mobile. It is on the rise mostly in the Asian market. The Asian market is already the fastest growing market in terms of smartphone users. This means that the mobile e-commerce sector is going to be dominated by the Asian market. This is partly due to the large Asian market and the growing middle class. The growing middle class has a tendency of using smartphones more regularly than the lower and upper-classes. The growth of the middle classes in China, India and the South East Asian countries such as Vietnam, Thailand, and Cambodia.
There is absolutely no doubt that the use of smartphones has become part of our everyday lives. Mobile e-commerce is set to become the largest e-commerce purchase method. This means that in the near future there will be more people making purchases on their smartphones and tablets than on personal computers. The growth of the e-commerce sector is going to trickle down to the mobile sector.
The rise of mobile users
If you think of a personal computer these days you most likely think of 2 in 1s and laptops. They have become popular even in the workplace. Mobile devices are taking the role which was designated for desktops. This has caused the rise in mobile phone users. Imagine that the computational power of modern phones has the same computational power of computers ten years ago. The computational power of the mobile device is now rivalry the computational power of desktop devices.
mobile e-commerce statistics
It is estimated that there will be a 40% growth in the mobile e-commerce sector over the next 5 years. This means that large e-commerce companies are already developing mobile e-commerce platforms. The rise of the mobile sector is due to the importance of mobile devices in our everyday lives.