Any aspiring online retailer should focus on finding the right e-commerce for him. It’s the first important step towards succeeding online. Successful online stores have user-friendly and functional websites integrating physical and digital shopping experiences. And when it comes to e-commerce platforms, there are two usual choices– Magento and Shopify.
Magento and Shopify are two of the most widely-used e-commerce platforms today. Both cater to businesses of different sizes. But if you are unsure which one to use, it’s recommended that you consider the pros and cons of both platforms:
What is Magento?
Magento is an open-source platform that is used by large and small businesses. It is easy to customize and scale. Some of its key features include an intuitive inventory system, search engine optimization, a massive marketplace, integrated shopping cart system, and software tools.
This platform is fast-growing because of its user-friendliness, customer support, and highly flexible shopping cart system. It is used by more than 200,000 stores. It also gets a boost from its huge online community where app designers and theme makers help e-commerce newcomers.
Magento Rival: Shopify
On the other hand, Shopify is an e-commerce platform with headquarters in Canada. It is known for its features like unlimited inventory and numerous sales channels. There are more than half a million merchants who use it. Moreover, the worth of goods sold through Shopify is said to be around half a trillion dollars.
With Shopify, you can accept credit card transactions, track orders, add social media channels to boost sales, customize your storefront with themes, and respond to orders.
Magento and Shopify Comparison
One of the most notable differences between the two is that Shopify is hosted, meaning you no longer have to worry about the hosting. This gives Shopify the slight advantage over Magento especially when it comes to hosting the stores of novice entrepreneurs.