The e-commerce industry has different sectors. E-commerce has actually become an economic driver. Nowadays people in major cities around the world can now buy their products online. Even brick and mortar retailers now buy their products online. Having the flexibility and ability to purchase your products online gives you leverage over other brick and mortar retailers. E-commerce is simply electronic commerce. It is the purchasing of goods and services electronically, mostly through the internet. With the ability to purchase goods online comes fierce competition in the retail sector around the world. E-commerce and brick and mortar retailing actually work hand to hand. This post will be examining the symbiotic relationship between e-commerce retailing and brick and mortar retailing.
Brick and mortar retailing and e-commerce
Most e-commerce sellers actually still use brick and mortar retail to stock their products. That goes the same with some brick and mortar retailing businesses. They actually buy their stock online from suppliers in China. This is due to the fact that it is more affordable to buy from a manufacturer than it is to buy from a wholesaler. This ensures that your profit margins are actually high. Having profit margins that are high will increase the growth of your business. At the current moment, e-commerce sellers depend a lot from brick and mortar retailers. Some people have gone as far as going to Walmart to purchase products they can actually sell on Amazon marketplace.
Brick and mortar retailing and e-commerce retailing actually have similar payment methods. In brick and mortar retailing you can actually use credit cards such as VISA and Mastercard. This is the same with e-commerce. Financing an e-commerce shop actually takes a small amount of funds compared to a brick and mortar retail business.