Online selling and traditional marketing
Online selling has become the norm today. Consumers buy almost everything online—from toiletries, clothes, shoes, to the accessories for their dogs. Even designer goods which in the past can only be bought at brick and mortar stores have also shifted their sales online. LVMH, the owner of luxury brand Louis Vuitton, reported taking in revenues […]
Why A Flexible Return Policy Will Help Your Online Business
Many online marketing experts employ different tactics to promote their online businesses. These include pay-per-click, traditional search engine optimization, retargeting, online display advertising, among others. However, one method that you should not overlook is having a flexible return policy. In this post, we will learn why this marketing move can help your business in the […]
White Space is not Wasted Space
White space, also known as negative space, is the space between paragraphs, titles, images, and other website content. There are many different views on how to use and optimize website space. There are some people who believe that websites should have as much information as possible for the visitors and customers to see. These people cram every […]
How to Handle an Unhappy Online Customer
Online merchants know how difficult it is to deal with an unhappy customer. Whether it’s because of a damaged package or an incorrect product shipment, dissatisfied buyers can be hard to satisfy. They can be very demanding as well. So how does a seller deal with an unhappy online customer? Here are some important things […]
What to Do If Your WordPress Website Is Down
8 Checks to Carry Out When Your WordPress Website Is Down Isn’t it so irritating when you cannot access your website? More than that, for a growing business with a flourishing traffic, a little downtime can amount to a lot of loss. However, fret not for there are several ways by which you can identify […]
Shopify bets on augmented reality
Canadian e-commerce giant Shopify is betting that augmented reality will become a big hit in the near future and would push online selling to greater heights.
Facebook Marketing Tips for Novice Online Merchants
With more than 2 billion active users, Facebook is the undisputed king of social media. It is not surprising why millions of businesses have used it to reach out to their target markets. If your business looks to do so, here are some of the Facebook marketing tips you should remember: Facebook Marketing Tip 1: […]
Tips and Tricks for Using WordPress for Digital Signage
Digital Signage: Few Tricks about WordPress You Must Know The world around us is getting digital, along with the ways we normally did things. The typical signboards you saw at signals or outside buildings are fats getting replaced by digital signage. Digital signage has captured the eyeballs of marketing experts since the dawn of this […]
Why e-commerce businesses fail
Why e-commerce businesses fail There are many reasons why e-commerce businesses fail. The first and most obvious reason why e-commerce businesses fail is the problem with marketing. Marketing is probably everything in a business. A business cannot run without proper marketing. Marketing is like the backbone of e-commerce. You will need to apply proper e-commerce […]