
Chinese e-commerce: What Western companies should know
While China is the second largest economy in the world, it is home to the biggest e-commerce sector on the planet. To put things in perspective— the biggest e-commerce day in China, Single’s Day, yielded close to $18 billion in sales in 2016. On the other hand, Cyber Monday in the US on the same […]

Hershey’s tries to stay relevant as more people buy groceries online
The Internet is changing the way even big and traditional companies are doing business. Chocolate giant Hershey is one prime example. As more and more consumers buy their groceries online, food and beverage firms like Hershey’s have took notice and devised ways to get shoppers to click and order for their products online.

Big Investment for BigCommerce
E-commerce platform BigCommerce has been slowly eating into the customer base of bigger competitors like Shopify and Demandware. With a recent round of big investment for Big Commerce, will the Texas-based firm be able to catch up on its rivals? BigCommerce, which counts Sony and Toyota as among its high-profile clients, recently announced raising $64 […]

How to Upload and Embed PDF files in WordPress
Simple Guide to Embed and Upload PDF Files in WordPress If you don’t know how to upload or embed PDF files in your pages or even posts on WordPress, here’s a simple guide to ease your worries. The user interface provided by WordPress is very friendly and understandable. Embedding images and videos is very straightforward […]

Computer science degree
Is a computer science degree worth it for e-commerce entrepreneurs? Many e-commerce entrepreneurs wish there where the next Amazon founders. However, the problem is that they don’t have the necessary skills to be the founders of the next Amazon. First of all, the main question will be whether or not it is worth getting a […]

Why many e-commerce entrepreneurs fail
Why most e-commerce entrepreneurs fail within the first year. E-commerce is like any other form of business. It actually has a similar failure rate to other businesses. For instance, e-commerce entrepreneurs fail within the first year of running their businesses. This is due to lack of experience and human error. Some analysts speculate that more […]

Best marketing practices in e-commerce
Best marketing practices There are certain marketing practices that put you at the top when it comes to e-commerce. E-commerce marketing is probably the most important field you will need to master. E-commerce marketing is all about learning how to sell your products to prospective customers. Customers always want to be convinced in order to […]
How to Use Voice Search for Better SEO
Voice search is on the rise. You can use it on your television, mobile phone, computer, and simply in your home. We’ve seen the increase with the advent of Amazon’s Alexa device, and Google Home. 2016 saw a steep rise in the number of adults who use voice search daily, which indicates that this technology […]

Asset management
Asset Management in e-commerce Asset management is a relatively old type of business. However with the constant and radical changes that are occurring in the global economy asset managers are constantly looking for new investment arenas. Asset management is one of the largest forms of financing businesses. Asset managers simply invest in businesses, real estate, […]