New digital marketing tactics that your business should try
The stiff competition between companies that engage business on the Internet has further underlined the importance of digital marketing. Is your firm’s business getting the kind of push from your digital marketing efforts? If you feel that isn’t the case, here are four digital marketing tactics you might want to try:
What is Swift, Apple’s New Language?
Swift has recently replaced Objective-C as Apple’s programming language for iOS and OS X devices. The code has been described as, “Objective-C without the C”. But what does that mean? While this language can still work with Objective-C, it will most likely replace the language entirely one day (at least for Apple apps). Swift is […]
UAE-based logistics firm shits to cross-border e-commerce
Launched in 1982, Aramex is a huge shipping and logistic firm based in the United Arab Emirates. For many years, it has built its success in serving areas that other competitors ignore. It has now shifted its focus on cross-border e-commerce particularly in Africa and Southeast Asia. The company has more than 18,000 employees in […]
Three Things to Know About International Shipping
In the past decades, selling goods to another country was exclusive to the big companies. With the thriving e-commerce industry, though, small retailers have been able to get a slice of the pie, so to speak. International shipping can be a bit tricky for small businesses but there’s no doubt that when done right, it […]
Google Cracks Down on Advertising
Google Inc., which makes practically all its money from advertising, has cracked down on blocking ads from their website. In 2016, they got rid of about 1.7 billion ads — double the number in 2015. The reason? Fraudulent, annoying, and virus-carrying ads make people hesitant to use Google. Real, legitimate ads are what keep users […]
Using social media for customer service
For many companies, going on social media is mainly driven by the need to increase brand awareness and consequently improve sales. But social media is also a good outlet for customer service. Providing customer service support over popular social media channels like Twitter and Facebook can result to stronger, closer relationships with customers.
The largest markets
The three largest markets When it comes to global markets, there are three markets that actually stand out from the rest. Many businesses want to operate in these markets. The United States, China, and the European Union are three of the largest markets in the world. This makes them the most lucrative markets on earth. […]
Ecommerce firm Adroll partners with Magento
Ecommerce firm Adroll has agreed to integrate its ad targeting and attribution with the cloud management service of Magento Commerce. The partnership is seen to benefit more online merchants in the future. Bay Alarm Medical will be one of the first beneficiaries of the partnership between the two ecommerce firms. The Concord, California-based firm sells […]
Statistics in e-commerce
Statistics in e-commerce Statistics plays a huge role in the e-commerce sector. Form the development of new technology for marketing. For small e-commerce businesses analyzing your statistics will be an important part of your e-commerce business success. E-commerce businesses which keep good records of their business sales engagements and repeat customers tend to perform better. […]