How Much is a Facebook Like Worth?
The question of, “how much is a Facebook Like worth?” comes up time and again; along questions about with how much should you pay for a campaign and what can you expect for that money. Facebook marketing has grown in popularity and social media is booming. And the more likes you have, the more likely you’ll show […]
E-commerce payments
E-commerce payments E-commerce payments now form the backbone of e-commerce. E-commerce payments are simply the method that is going to be used to pay the e-commerce business owner. Offline and online payment methods are now being used. Some countries where e-commerce is not well developed, have turned to other payment methods such as phone credit […]
How Brick and Mortar Retailers Are Adapting to Changes
The Digital Age has come and businesses are adapting to the changes brought by it. Brick-and-mortar retailers are perhaps one of the most hardest hit by the digital transformation as customers are preferring to shop online instead of going to a traditional store.
How to Make Copy Work for Your Online Business
Many online merchants overlook the importance of copy in their e-commerce stores. They think that conversion is hinged mainly on optimization, design tricks and other gimmicks. But copy is very important as it tells the story of the business and defines the goods or services offered by the online firm. Here are three tips to […]
The Future of B2B E-Commerce is Bright
When we talk about e-commerce, we generally refer to B2C (business to consumer) e-commerce. But B2B (business to business) e-commerce is growing exponentially. B2B e-commerce is the exchange of goods and services between businesses. An example of this is a clothing company selling uniforms to a business. The benefits of B2B e-commerce are sometimes overlooked. Below […]
Facebook Marketing Tips for Novice Online Merchants
With more than 2 billion active users, Facebook is the undisputed king of social media. It is not surprising why millions of businesses have used it to reach out to their target markets. If your business looks to do so, here are some of the Facebook marketing tips you should remember: Facebook Marketing Tip 1: […]
Keep your site up-to-date
Treat your site like a baby Web site is not only about build and forget it. You will have to feed it daily to maintain its credibility. Internet is a huge source of data. To let your content reach people, efforts need to be made by updating site with latest happenings and removing the obsolete. […]
Top Social Media Management Tools
If you’re a business, you need social media accounts. Everyone today has them, and it’s important to be able to connect to customers. But managing a Twitter, Facebook, Instagram, etc. can be overwhelming. So here are the top social media management tools, so you can easily post to all social media accounts. With these tools, […]
Facebook Messenger Breaks into E-Commerce
Just recently, Facebook unveiled their latest e-commerce update, which has to do with Facebook messenger. A while back we blogged that they were making their way into e-commerce with Buy Buttons. The messenger app, which is for mobile phones as well as the computer, is their second approach. Why is Facebook messenger the platform? Well, over […]