Tips on How to Connect with Generation Z consumers
Is your marketing campaign getting the attention of the Generation Z consumers? Perhaps it is time to re-evaluate your marketing strategy. After all, this is a different generation altogether, a consumer group that never knew what it was like not to have a smartphone or tablet. Generation Z consumers are those who were born from […]
Selling your e-commerce business
Selling your e-commerce business Now comes the part where you exit your business. Every business owner in the world knows that there is a time they will need to exit their business. Therefore you will need to devise an exit strategy when running your business. Most people’s exit strategy is to sell their business. For […]
Becoming a software engineer
How to become a software engineer Software engineering is a much sought after skill among the younger generation. This is due to the fact that it offers a lot of opportunities financially and in the modern entrepreneurial sector. Being able to start your own tech start-up tends to attract many young people. Most of them […]
Marketing is like a marathon
Marketing is like a marathon Let’s find out the answer to certain questions. Why is marketing like a marathon? How is it much harder than a marathon? There are some points which answer these questions. Most marketing individuals try to run without training: Marketers come in the market without enough experience and knowledge. If you […]
The rise of influencer marketing
These days, any business doesn’t need to spend thousands or even millions of bucks for a celebrity endorser. The rise of influencer marketing has leveled the playing field for small companies which in past years could not afford to pay for an endorser. Influencer marketing pertains to the process of selecting and tapping individuals who […]
Stock exchange and e-commerce
Importance of the stock exchange for e-commerce As far as the financial sector is concerned the stock exchange is the most important institution. If you want to build a successful company your main target will be to list on the stock exchange. When companies list on the stock exchange it is called IPO or initial […]
Stock prices
stock prices Stock prices and reality The stock market has become a wild card lately. More people own stock now than ever before. This means that there are more investors now than there was years ago. With a large number of investors, stocks tend to grow faster than the actual companies. This means that a […]
How to Organize Your Website Visually
Knowing how to organize your website visually is a crucial element to its success. In fact, web usability expert Steve Krug devotes an entire chapter to billboard design in his concise and informative book, Don’t Make Me Think. On the Internet people scan rather than read closely. So making sure that visitors quickly understand what they’re […]
Different ways to start an online business without leaving your day job
The Internet has not only made it easier for us to gain knowledge but also for many people to earn. Online entrepreneurs are mushrooming thanks to the thriving e-commerce industry. But what if you want to start an online business without quitting your day job? Yes, you can still earn on the side by starting […]