Shopify and WooCommerce: Which is Better?
Are you contemplating on putting up an online store? Then you should start thinking about your e-commerce platform. There are two popular options available now—Shopify and WooCommerce. But which platform wins in the Shopify and WooCommerce battle? Shopify is a powerful e-commerce platform that makes it easy for users to put up an online store, […]
Pitney Bowes Extends Reach of E-Commerce
Pitney Bowes extends its reach of e-commerce. Pitney Bowes, the global e-commerce and shipping solution provider, is digging deeper into traditional commerce with a digital twist. The company has launched a cloud-based payment engine to keep track of their business transactions. This cloud-based payment engine will help Pitney Bowes to manage their shipments with all […]
Is Alibaba not playing fairly with US firms?
Alibaba is one of the biggest e-commerce firms in the world. It is two times more profitable than Amazon, serving more people than those who live in North America. It is believed to generate nearly $550 billion in annual sales, which is more than the online sales in the US. With its size, it is […]
The rise of influencer marketing
These days, any business doesn’t need to spend thousands or even millions of bucks for a celebrity endorser. The rise of influencer marketing has leveled the playing field for small companies which in past years could not afford to pay for an endorser. Influencer marketing pertains to the process of selecting and tapping individuals who […]
Why Walmart e-commerce growth is important
The world’s biggest retailer, Walmart Inc., reported recently that its e-commerce sales grew by 33 percent in the first quarter of the year. The strong Walmart e-commerce growth is an encouraging sign even as the firm revealed that its gross margin had fallen for the fourth consecutive quarter. Walmart’s e-commerce sale in the first quarter […]
Stop Search Engines from Crawling a WordPress Site
How to Stop Search Engines from Crawling a WordPress Site? Search engine crawlers are the best source of traffic for any website. So then why would someone want to stop the search engine crawlers from crawling a WordPress site? It seems unrealistic but there are many reasons. Stopping the search engine from crawling a WordPress […]
Magento Commerce and dotmailer partner for marketing automation platform
Magento Commerce and dotmailer have joined hands by integrating the former’s marketing automation platform to enable companies use data and come up with custom email campaigns. In a recent statement, the online marketing giants said the integration of their platforms would help users create multi-channel campaigns that can minimize abandonment of shopping carts and in […]
4 Coolest WordPress Tips & Tricks you should know
4 Super Useful WordPress Tips & Tricks You Should Learn Today WordPress is a huge hub of many bloggers trying to enhance their business. But many of the users are devoid of the exciting hidden features that WordPress has to offer. WordPress houses many effective and powerful plugins to optimize your business websites. Below is […]
Shattering Three E-Commerce Myth and Misunderstandings
There’s a widely believed notion that e-commerce is changing everything about retailing, with traditional brick-and-mortar stores being obliterated. But a closer look at the figures reveal otherwise. It’s just a myth that people have about e-commerce. The truth is, there are still many misconceptions or misunderstandings on e-commerce that need to be clarified such as: