The question of, “how much is a Facebook Like worth?” comes up time and again; along questions about with how much should you pay for a campaign and what can you expect for that money. Facebook marketing has grown in popularity and social media is booming. And the more likes you have, the more likely you’ll show […]
There is one obstacle to growing your business that has evolved in recent years: too much content. Your potential buyers are being over-saturated with information due to the increase in availability of this information. So it has become your job as a business owner to make sure that this information is coming to them […]
In the world of e-commerce design, there are many ways to maximize your e-commerce business. But there are also ways to miss a lot of important opportunities. Selling goods online can be a great way to expand your business. Here are a few ways to make sure you don’t over-look some of the basics of […]
So, you put up your company website a while ago, and now you’re wondering: Are people actually looking at it? No matter which company is hosting your website, chances are they’ve set you up with a decent set of back-end tools which you can use to see all of the statistics on your website, including […]
A small e-commerce business owner can take on many jobs — from marketing, sales, human resources, information technology, and development. This can be overwhelming for many small business owners. Fortunately, there are some terrific online tools to help you perform just about any company task. Below, we’ve compiled a list of online tools to help you […]
When we talk about e-commerce, we generally refer to B2C (business to consumer) e-commerce. But B2B (business to business) e-commerce is growing exponentially. B2B e-commerce is the exchange of goods and services between businesses. An example of this is a clothing company selling uniforms to a business. The benefits of B2B e-commerce are sometimes overlooked. Below […]
Today, having a LinkedIn is just as important as having a Facebook. Social media has permeated all aspects of life, including business. Now, of course you know what LinkedIn is; it’s the #1 social media tool for working professionals. Millions of visitors and businesses use this site each year. But what does it have to […]
You’ve probably heard of SEO — search engine optimization — which is incredibly important for website success. But have you heard of SMO — social media optimization? The two acronyms are often mixed up or lumped together. But SMO is just like the name suggests: It’s all about social media. SMO can help your website […]
There’s no point in arguing what type of development is the hardest, but front-end development is harder today than it used to be. As the Internet has grown and matured, front-end developers have more responsibilities than they used to. Back in the early days of the Internet, web development only meant knowing how to write […]
Creating a startup can be intimidating. Figuring out how to create a successful startup in NYC can be even more intimidating. Startups in NYC have become more common in recent years, as the tech industry is booming. Here are a few tips from us on becoming a successful startup in NYC. Meet People & Make […]