Top Website Marketing Data That You Must Track On Every WordPress Site

Important marketing decisions could not be taken on guesswork. You need authentic marketing data for that. When you have all the numbers, you know how to find people and make them use your website. This doubles the traffic and sales easily. When you have the marketing data like who is visiting your website, for how much time, the conversion rate, which page drives more sales etc., you can make informed business decisions.

Every WordPress website should be tracking these top website marketing data:

1. Google Analytics

Google Analytics is loved by all. It is the most popular online software that provides all the information a business website needs. This essential marketing data tool records page views, number of visits, who is the visitor, the source, interaction, and lot more. We would recommend it to all.

2. Outbound Links Tracking

Outbound links are the links that take the users away from your website. They are also called affiliate links if you are using an affiliate marketing strategy. Tracking your outbound links or affiliate links help to know how much traffic you are sending away to other websites and make a proper affiliate marketing strategy.

3. Enhanced Ecommerce Marketing Data Tracking

This is necessary for an e-commerce website. If you are selling things online, then you need to know the buying behavior of your visitors, tracking abandoned cart information, product lists, and sales performance. Setting up enhanced e-commerce tracking is very easy.

4. User Engagement Marketing Data

It is important to know what do the visitors d when they come to your website. Identifying user behavior and patterns help in making strategies for conversions and sales. Insights like tracking most popular content, bounce rate, form submission, ads tracking and page views help in increasing sales.

Conclusion:

If you want to grow your business, then start tracking marketing data today. Recording the stats that matter gives a boost to the business sales.

How to Scan Your WordPress Site for Potentially Malicious Code

To scan your WordPress site is a very essential step when trying to run a business on WordPress. People often feel that only professionals are equipped with scanning the WordPress for malware. This is false. There are several tools available to help you perform this seemingly daunting task.

Let’s take a look at the ways you can conduct a thorough scan on your WordPress website for malicious code:

1. Sucuri: Safely Scan Your WordPress Site

Sucuri is the best tool to go to for WordPress security. Sucuri is a paid service; however, it has a feature for a limited period which allows free WordPress scanning. To quickly scan your WordPress site, all you need to do is to install and run the limited period free scan of Sucuri.

The plugin assesses any alterations that may have affected your files. It also checks for potentially malicious code.

2. Wordfence Security to Scan Your WordPress

Wordfence is also a great tool for WordPress security. Wordfence allows to scan your WordPress site for suspicious code, malicious URLs, suspicious discrepancies, etc. It has a mechanism of innate automatic enabling of scan while you can also run a manual scan. After the scan, Wordfence will present you with the results.

3. Anti-Malware Security

Anti-Malware Security is a powerful security plugin in WordPress to scan your WordPress site. Like the above two, this plugin also checks for malware, malicious codes, suspicious activity, and potential threats.

On top of this, the plugins also look out for scripts, backdoors, suspicious code etc. It traces the patterns of infections on your entire web pages as well as in all folders and files. It runs an inclusive scan that may seem more time-consuming.

Wrapping-Up:

With the help of such tools, the process becomes very easy. We hope this post increased your learning on ways and means to scan your WordPress site. This is an essential step that must not be overlooked, as lack of scan and security can hamper your business.

The Pros and Cons of Using WordPress Multisite Network

WordPress Multisite Network refers to a mechanism that allows website owners to run as well as manage their several WordPress sites. Multisite Network allows you to control all of it through an individual WordPress installation.

This also allows you to make new websites almost instantly while also letting them have the existing login credentials. The features of Multisite Network also include allowing external users to sign-up as well as create their individual blogs.

Since everything has its pros and cons, let’s study that for this as well:

The Pros of Using a Multisite Network

A WordPress Multisite Network has much more of use than just managing multiple WordPress web pages. Here is a list of some of its advantages:

• Each site present on the Multisite Network is enabled to have its individual admins. These admins have the capability to entirely manage their own websites.
• As a user, you have the authority to install different themes and plugins and run them on all the websites.
• Multisite Network allows you to manage all the updates. You can do this just by updating the “master” install.

The Cons of Using a Multisite Network

All glitter is not gold. Similarly, a Multisite Network on WordPress has its glitches too. Here is a list of the cons that you may encounter while using this tool:

• Each site present upon the network shares every resource. This means if the network of one site is showing error then all the remaining sites will glitch too.
• As a beginner, you cannot manage the server and traffic. And if in case your website(s) gets heavy unexpected traffic then it will impact all the rest of your website.
• If unfortunately one of your websites gets hacked, then your entire network is endangered.
• All the WordPress plugins are not compatible with a Multisite Network.

Wrapping-Up:

There are pros and cons to every tool. The decision of overseeing the cons and looking up to the pros is up to you. Nonetheless, the WordPress Multisite Network is highly effectual.

How to Use User Generated Content in WordPress to Grow Your Business

In the online world, business grows through user generated content because it is both, relatable and reliable. UGC is basically the involvement of users on your website. As the users get to take part in your website activities, their engagement increases and they spend more time on your website. High-quality user generated content helps you reach a wider audience, increases traffic and sales.

Types of User Generated Content

The best types of user generated content are:

1. Comments:

Comments are the easiest way to get authentic user involvement. WordPress has a default commenting system on all blog posts. If your website does not have a blog page, then it is highly recommended to add one.

2. Testimonials:

Testimonials are very effective. They offer social proof about your website and encourage new buyers. You can add testimonials to your website very easily using the various plugins like WPForms.

3. Reviews:

Selling recommended products on your website can help you generate more user-reviews. Authentic review not only keeps the visitors engaged on your website but also help them make a buying decision. Even search engines love reviews. Many times, search results highlight the reviews and bring more traffic to your website.

4. Guest Posts:

Guest posting on a blog is a very popular marketing strategy. It not only helps the guest author, but also the blog owner. The guest author gets exposure as well as backlinks. You can do this in 2 ways – either create a new user account for the guest author or install a post submission plugin.

5. Community:

The easiest way to get a lot of user generated content is by building a community. Making people interact on our website is the best way to get a lot of traffic. Making it a members-only community will encourage new sign-ups.

Conclusion:

Now that users are spending more and more time on your website don’t forget to use Google Analytics. It is equally necessary to track the engagement on your website.

How to Bulk Delete WordPress Posts

Managing WordPress posts are very easy. And so is bulk delete. Of course, selecting multiple posts and then deleting them takes time. But there is a fast and easy solution to that. You can bulk delete your WordPress blog posts in an instant. Let us show you how.

Bulk Delete without Plugin

You can bulk delete WordPress posts without using any plugin. You can quickly delete a huge amount of posts by selecting them and then pressing delete. For this first, you will have to go into the ‘Post’ subsection of your admin dashboard. In that, go to the ‘All Posts’ page.

Here you will see that all your posts have been displayed on the page. Click on the checkbox which selects all the posts on the page. If you want to keep some of your posts, then deselect the posts you don’t want to delete. Now click on the ‘Bulk Options’ box and there select ‘Move to Trash’. Don’t forget the ‘Apply’ button.

In WordPress, you can select only 20 posts by default in one go. So if you want to select more than that, then click on the ‘Screen Options’ button. Now type in the number of posts you want to select. Again remember the ‘Apply’ button and then bulk delete. Your posts will remain in the trash for a month after which the posts will be deleted permanently from the WordPress database.

Bulk Delete with Plugin

If the default WordPress bulk delete options are not enough for you, then you can use the plugin which lets you use the advanced filters. Once you install the Bulk Delete plugin, you will get multiple filters to select the posts you want to delete.

Conclusion:

Using these two methods you can manage your WordPress posts with efficiency and without clutter. Hope this article served its purpose for you and will learn to bulk delete your WordPress posts.

How to Stop Search Engines from Crawling a WordPress Site?

Search engine crawlers are the best source of traffic for any website. So then why would someone want to stop the search engine crawlers from crawling a WordPress site? It seems unrealistic but there are many reasons.

Stopping the search engine from crawling a WordPress site

Search engines can find your website even if you do not have any links pointing to your domain. You cannot control a lot of things happening on the web. However, there are certain things still under your control like blocking the search engines from crawling a WordPress site.

There is an inbuilt feature in WordPress where you can instruct the search engines not to index your website. You can give this instruction by going into the ‘Reading’ section of admin settings. Here just check the box that says Search Engine Visibility. Sometimes, even after doing all this, the search engines ignore the request and index your page. To make sure that the search engines do not index or crawl your website, you need to password protect your entire WordPress website at the server level.

You need to access your cPanel and click on ‘Password Protect Directories’ under the Security section. If you do not have access to cPanel, then you can also use plugins like SeedProd and Password Protected.

Why would someone want to stop the crawler from crawling a WordPress site?

A lot of people start developing their website on a publicly accessible domain name. So, they don’t want Google to index their page which is under construction or maintenance.

Many people also use WordPress to create private blogs. Obviously, they don’t want these blogs indexed. WordPress is also used for project management or Intranet by a lot of people. Search engine crawling and indexing would make their internal documents publicly accessible.

If you are in one of the above three situations, you will definitely want t the search engine crawler to stop crawling a WordPress site. Now you know how to do that.

How to Add Dark Mode to Your WordPress Admin Dashboard

The Dark Mode on WordPress Admin Dashboard is not just a fad or a color scheme. It actually makes working late hours easier by reducing the white light emission from the screen.

What Exactly Is Dark Mode?

While working late at night, the bright screen of the laptop causes strain on your eyes. Because of that many websites, apps, and even operating systems come with dark mode as an alternative color scheme. This goes for popular websites like YouTube too. YouTube offers an option of dark mode color scheme to its users to watch videos late at night without straining their eyes.

WordPress comes with a lot of schemes for the admin dashboard, but none of them reduce white light emission. Luckily, you are not dependent on the default settings. You can easily enjoy the dark mode and reduce the strain on your eyes by installing a plugin.

How to Add Dark Mode to Your WordPress Admin Dashboard?

For adding the dark mode, you need to start with the installation of the dark mode plugin. Once that is done, activate the plugin. After activation is complete, visit ‘Your Profile’ in the Users sections and click the checkbox beside dark mode. This will enable the color scheme. Of course, click the Save button first. Once you do this, you will notice that your admin area has been switched to dark mode. Since this is not a default color scheme, you can combine it with other existing admin color schemes.

Verdict:

There is also an option of a consistent dark mode option in the classic WordPress editor. If it is not too much trouble, you can switch to white light during the day and dark mode during the night. Hope this article was helpful to you and your eyes have lesser strain while working long hours.

Some Great WordPress Chrome Extensions that You Should Try

If you’re looking for something to increase your productivity and improve your WordPress workflow, then the below listed WordPress Chrome extensions are your best option.  We have done an extensive research and picked the perfect tools for you.

1. Grammarly Chrome Extensions

These Chrome extensions check contextual spelling errors and grammatical mistakes which makes editing the content fast and easy.

2. CloudApp

This Chrome extension helps in taking screenshots of web pages and inserting them in your blog posts.

3. LastPass

LastPass is the best password management tool available right now. It chooses a unique and strong password for you and also supports automatic filling option.

4. Ahrefs SEO Toolbar

This powerful Chrome Extensions for SEO helps to find out keywords for you, ideas for your blog posts, keyword reports, and even an in-depth SEO analysis.

5. SimilarWeb Chrome Extensions

These Chrome extensions provide an instant and detailed traffic analysis of your WordPress website including keywords, user engagement rate, the source of traffic and much more.

6. Evernote Web Clipper

Evernote Web Clipper clips any article you are reading on the web, lets you highlight important content, share it, and also allows you to open it on any of your devices with Evernote.

7. WhatFont

This Chrome extension helps you find out the fonts on any website by just hovering over it.

8. Asana

It helps you create a team and assign tasks for better productivity. You can also add the URL for later reading and share it with your team.

9. Buffer Chrome Extensions

Buffer helps in sharing the WordPress content over social media, schedule blog posts, and monitor the stats.

10. WPSniffer

This Chrome extensions helps you find out what theme to use on your WordPress website.

Conclusion:

Because of hundreds of choices, choosing the right tool becomes very difficult, especially for beginners. Hopefully, our research about WordPress Chrome extensions will make your work easy.